TAPZ Professes The Exploitation Of Black Culture On New Single 'Juice'

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TAPZ reveals his brand new single ‘Juice’, the first taste of fresh music from the New Zealand-via Zimbabwe artist since his 2017 debut EP Beautiful Nightmare.

Playing on the popular concept of having the ‘Juice’, a term popularised by social media, resonating for respect and credibility on the street, TAPZ professes the exploitation of black culture from his own experiences. Intricate guitar trickles throughout the track as TAPZ’s haunting vocals coat the harmonic chorus each time sliced with his honest rap on reclaiming individuality.

TAPZ emigrated from war-torn village Wedza in Zimbabwe at age eight to Wellington, New Zealand where he lived until last year when he relocated to the USA. Quickly immersing himself in the buzz and soaking up omnipresent African American culture of New York City life, TAPZ has found solace and inspiration in The Big Apple.  

“Being in New York has allowed me to be in touch with everything that makes me black. The combination of the political tension and the rich African-American culture has grown my perspective as a black artist. That contrast inspired me to create ‘Juice’.”

Written by : TAPZ Produced by: ANALOG IN THE DIGITAL Additional Production by: TAPZ Mixing by: ANALOG IN THE DIGITAL Mastered by: Maximilian Jaeger